What Nobody Ever Tells You about the Right Software for Your Digital Publication

August 5th, 2010

To produce digital publications is a great deal of effort, so it would be a shame to destroy that with the wrong e-brochure software. Once you’ve chosen to produce an online catalog the most important next call is to pick out the software vendor. It’s not a trivial question of just picking some good format for your magazine - indeed this decision is important as it may well mean success or failure for your venture. One of the most key features to look for is, of course, it’s intuitiveness. After all, it doesn’t matter how extraordinary the computer software is if you yourself can’t do anything with it… The e-brochure you’re creating should be important enough to you that you test out several providers.

Further major considerations you need to make are safeguarding security. You should be thinking about spammers. Think about what protection is available for your ebrochure. What protective measures have been taken by the digital publishing software package vendor to prevent individuals from just copy-pasting your words?

When you’ve created a flash magazine that’s the point to make a business plan. Whatever marketing strategy you come up with, you’ll should think about such things: possibly not for each individual publication but instead for the company as a whole. How will you use networking media? What thought has been given to handling advertisements? Up to date marketing means thinking about search engine demands as you edit your content. How about combining paid for and free content? Think whether you can offer single copy subscription possibilities. Also, the nature of your content - is it monetized ? Will you be providing teasers and summaries to sell the magazine? What’s the availability of the e-brochure? If it’ll be private you can investigate several hosting possibilities or is it public? If public you should probably host directly with your vendor. And what will you do with back-isues? The technical support offered by your vendor should form a large consideration. Is it only emergency technical support? How long is the response time? What is their trouble-shooting page like? Such matters you need to examine prior to any emergency, you will be happy that you did!

Success comes due to the right choices in this regard. When producing the publication, the quality of host can decide its success.

Important Info on an Online Publishing Software Supplier

June 8th, 2010

Low standard digital packages can spoil even the most creative online publication. When you’re determined to produce an online catalog the essential next call is to select the software supplier. And do bear in mind that they don’t only help you put your content into some nice format.

Out of the potential features, ease of use is the main one. The software could be the most impressive you’ve seen - but if you’re unable to actually use it, it’s not worth anything to you! Ahead of you deciding on a supplier for your ezine, make sure to test it. In creating an online newspaper you should also think about protective measures. Consider what protection is available for your account. How about the content? Which security has been put in place to stop individuals from merely copying and pasting your content? When you’ve made an interactive newspaper you should make up a marketing timetable. Social-media, ads, these are things that should be covered no matter what business model is being used. Contemporary marketing techniques mean considering search engine demands as you edit content.

Will it allow for mixing paid and free content? How about offering only copy and several possibilities for subscription? Also, the nature of your content - is it monetized ? Will you be providing teasers and summaries to sell this magazine? How accessible is your newspaper? If it’ll be private you can investigate several hosting options or is it public? If public you should probably host directly with the vendor. And what will you do about back-isues?

Please surf to this reliable reliable resource for digital catalog software suggestions.

Technical support is a large consideration in your selection of host. Can you contact them with problems? Be certain that they have a fast response time! Examine whatever FAQs are there. Remember to check out the level of tech-support.

Achievement comes due to the right choices in this regard. Without the correct provider the newspaper won’t prosper.

A Beginners Article to Video Distribution - Article One

November 29th, 2008

The very good old Chinese tale has a strong connotation; the slogan illustrated the fact that each & every person trusts an occasion drastically more when it is watched. By the way of video production or videography it’s achievable to record a string of occasions.

Now in loads of business presentations, video is usually implemented. By implementing video production services it’s possible to give the required info to quite a lot of different likely customers to help tempt them. Online Video production nowadays is utilised for several different purposes; however, quite a few short format online videos and awareness associated presentations are usually created in order to achieve desired business targets. Click here to find out about Vidify’s video production and marketing services.

Audio video productions are at present in fashion and as a result are used in more or less any kind of industry activity. Creative companies at the outset initially interact with a particular client or a corporation that looks to create an online promotional video a presentation or a series of video clips. The whole occupation of video production is regularly carried out by freelancers; however there are several good creative agencies around at the moment.

Involvement of music composers, cameraman & script writers are also common when creating audio video presentations. Furthermore, marketing agencies and public relations companies have lately become involved with online video production and publishing.

Stages of Second Language Acquisition

June 24th, 2008

Many students often worry or complain about their inability to produce spoken (and sometimes written) language. They have studied a language for 6 months or even longer and they can produce just a few words and phrases. Usually, even teachers feel their students are not making as much progress as they should. After all, they say, they have been practicing patterns, drills, even some conversations in class but nevertheless, although their students can understand many things, when it comes to producing them on their own, they are at a loss.

The good news is, this is not bad or undesirable at all! It is part of a four-step language acquisition process that could be broken into:

1) The Silent Period: in this stage, most students understand more than they can produce. They can understand when someone talks to them but they cannot express their ideas in the same way. They can answer “yes” or “no.”

2) Early Production: learners can answer some “yes” or “no” questions,they use repetitive language patterns to express ideas and they try to express concepts by using one or two words only. They cannot find the words to make complete sentences.
It is important to bear in mind that comprehension precedes production. This is especially true in Second Language Acquisition. You can always understand more of a language then you can produce.

3) Speech emergence: in this stage, learners can communicate with simple phrases and sentences. They will ask simple questions that may or may not be grammatically correct. It is common to see thay they will start some short conversations.

4) Intermediate Fluency: at this stage, learners are using more complex sentences when speaking and writing. They can express opinions and share their thoughts. They also have the ability to formulate questions in order to ask for clarification.

5)Advanced Fluency: a student at this stage will be near-native in their ability to perform in the second language, although there may be some gaps specially when it comes to idiomatic uses of the language.

It goes without saying that this article is not exhaustive and actually whole books could be written on each of these stages and that my intention while writing this article was to present the lay reader with a glimpse of the different stages of this captivating topic.

By being aware of these stages, you can feel confident about your learning process and you can lower your anxiety levels if you feel you cannot express exactly what you have in mind. Time is your ally here!

If you need more info on the topic, just google the following keywords “stages of second language acquisition.” You are way on your way to learning about your own learning!

Julio Foppoli is a teacher of English as a Second Language, teacher of Spanish as a Second Language. He is also the creator and owner of http://www.esaudio.net/Spanish, an online educational website with a technological edge, specialized in the teaching of Spanish as second language via audio-conference to native speakers of English from all over the world.

The website offers free listening comprehension activities with Spanish from all of the Spanish speaking world.

Heros Journey: the Romantic Challenge and More

June 10th, 2008

[From our deconstruction of hundreds of Hollywood blockbusters and sitcoms at www.clickok.co.uk and our isolation and identification of more than 188 stages of the Hero’s Journey that you need to know about…] The Hero’s Journey is the template upon which the vast majority of successful stories and Hollywood blockbusters are based upon. In fact, ALL of the Hollywood movies we have deconstructed are based on this template.

Understanding this template is a priority for story or screenwriters.

The Hero’s Journey:

Attempts to tap into unconscious expectations the audience has regarding what a story is and how it should be told. Gives the writer more structural elements than simply three or four acts, plot points, mid point and so on. Interpreted metaphorically, laterally and symbolically, allows an infinite number of varied stories to be created. Applies to a range as stories as diverse as Raging Bull (1980), Butch Cassidy and the Sundance Kid (1969), Alien (1979), Out of Africa (1985) and many more….it is not merely a template for QUEST type stories, as is commonly thought and more…

The Romantic Challenge

The Romantic Challenge is an intricate part of many stories. Often it is one of the four major challenges: Outer, Inner, Greater and Romantic. The hero often meets the Romantic Challenge in the Middle Cave, the mid section of the First Threshold where allies and enemies are made explicit. This does not mean that this is the first time we meet the Romantic Challenge as a character, merely that this is where it is most often made explicit that the Romantic Challenge is just that to the Hero. The Hero’s conscious decision to attempt to resolve the Romantic Challenge is further developed as we move along the Story Path, past the Belly of the Whale, Physical Separation and beyond. The Story Path of all the challenges follows a similar trajectory.

Learn more…

The Complete 188 stage Hero’s Journey and other story structure templates can be found at http://www.clickok.co.uk/ You can also receive a regular, free newsletter by entering your email address at this site.

You are free to reproduce this article as long as no changes are made, the author’s name is retained and the link to our site URL remains active.

Kal Bishop is a management consultant based in London, UK. His specialities include Knowledge Management and Creativity and Innovation Management. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached at http://www.clickok.co.uk/

The Rule of Twelve: Unlock the Door to Your Freelance Writing Career

June 5th, 2008

Is there some secret number that will unlock the door to your freelance writing career?

Well, if there is, that number is probably “twelve.”

INCREASE YOUR CHANCES FOR SUCCESS

Most writers who have been freelancing for a while are familiar with what is known as “the rule of twelve.” This rule suggests that you will greatly improve your chances of getting published if you manage to have at least twelve manuscripts and/or queries making the rounds at all times. Of course, you still need to study the markets and make sure you are sending your queries and manuscripts to appropriate publishers. But, if you have at least twelve pieces circulating at all times (to appropriate markets) and you have taken the time to develop your craft (by that I mean, you can write well), you can’t help but land some acceptance letters and publishing contracts.

KEEP THOSE MATERIALS CIRCULATING

The tricky part is consistently keeping twelve pieces circulating. Just as you manage to get your twelfth piece out in the mail, one of the first eleven comes back with a rejection slip. Dang!

Well, don’t waste time feeling bad about it. Find another market to target and send the piece back out again.

If a single manuscript receives five rejections (from five different targeted markets), then carefully reread those rejection letters to see if they offer tips for rewriting this piece. If they do, then think about using those tips to revise the story or article, then send it out again to another appropriate market.

CREATE SOME MOMENTUM

If you’ve never followed the rule of twelve, try it and see what happens. For the next twelve days, write something every day that you can submit - a query, a short article, a short story - then send them all out. When one piece is published, write something new to send out. When a rejection letter arrives in the mail, find a new market for that piece and send it out again, so you always have twelve pieces circulating.

Follow the rule of twelve and it won’t be long before you’ve created enough momentum to unlock that door to your freelance writing career and make it fly wide open.

Suzanne Lieurance is a children’s author, freelance writer, writing instructor and mentor, and owner of the Three Angels Gourmet Co. Find out more about Lieurance’s books at http://www.suzannelieurance.com or visit http://www.lieurancegroup.blogspot.com to learn more about her freelance writing services. Read her daily food tips at http://www.threeangelsgourmet.blogspot.com

How To Write An Article In 20 Minutes

May 14th, 2008

It takes me only 20 minutes to write a 400-500 word article or blog post. This article (that I wrote in 20 minutes) explains some of the tricks I use to accomplish this. I started thinking seriously about this when I started blogging. Blogging gave me a deadline (almost every day) and I did not want to spend more than 20 minutes each day on blogging. Many of my blog entries are actually less than 500 words so take me less time.

1 - I start with a list of ideas and concepts I want to cover. Usually I write this list in point form. For me, I do this the old fashioned way, with a pen and paper.

2 - I often “incubate” an article for a few days (that does not count in the 20 minutes). What I do is start roughing out some topic ideas then leave it. Because I have thought about it, ideas tend to come to me that I frequently add to my points. Of course I always carry a notebook for ideas.

3 - I often need to reduce the number of ideas that I cover. Sometimes they do not fit with the angle of the article or do not flow with the other ideas. Sometimes I have to give up a point to write a good article.

4 - Never save a good idea. When I know I have many article deadlines to meet(EG blogging), it is tempting to “save” a few good ideas for later. New ideas will always come so always give your best ideas.

5 - Develop tricks to get past writers block. One way I do this is “warm up” writing. I just sit down and write for 5 minutes. This tends to help subsequent writing to flow. Another way I do this is to go for a walk, cycle or a run (although sometimes I think I might use this to procrastinate a bit too). Another trick I use is to make a game out of the deadline - say I will do it by X. Perhaps I am simple but this motivates me.

6 - Come back to it later. My best articles are written partly, revisited a few times, then finished. I spend the same 20 minutes, though only 5-7 minutes per session. Of course if the ideas are flowing well, I do keep writing.

7 - I often write 3-4 articles at the same time. Spending 5 minutes on one, 7 on another etc. When I am really in writing flow, this works well.

8 - One trick is using bullet points or numbered points as in this article. People seem to like this technique and it helps articles flow for me.

So if I can write so quickly, why don’t I write a few articles each day? Apart from the fact that I have a very full time job, writing is the easy part; coming up with the ideas is the tough part.

Ideas anyone?

Jim Estill started his buisness from the trunk of his car and grew into to $375 Million in sales before selling it to SYNNEX. He is now CEO of SYNNEX Canada a $1 Billion computer wholesaler. he is a regular blogger at http://jimestill.blogspot.com.

The Rules are Simple

April 22nd, 2008

I wanted to come in here and write something profound and
memorial, but alas, it ain’t gonna happen today. I hope what I
do say speaks to you anyway.

I joined a writers group while I was fired up, excited and
anxious to learn ‘the right way’ to write, you know -By The
Rules
. Most of you did too, I suspect. What I found was
confusion. Do it this way - no, do it that way. This is Passive
- bad. Take out all of the –was’s–and this will be a great
story! What? Sometimes, believe it or not, passive is called
for. What are the rules? Has anyone made a list and promised,
“Follow these rules and your writing will be perfect?” I haven’t
seen one, and believe me, I’ve looked everywhere.

In my un-expert opinion, which I’ve earned the right to express
because of the copious amounts of novice writer items I choose
to read, I think the rules lie in the spelling, punctuation,
grammar and common sense consistency in the storytelling. And
the grammar is definitely flexible - it should match the
characters. Real people don’t always talk with perfect grammar.
I love dialect. It’s spicy, real, and it can carry a weak plot.
Dialect speaks with incorrect grammar. Get over it!

Traditional, correct sentence structure won’t automatically make
a story great either. Incomplete sentences are commonly spoken
amongst us common folks. The writing may be perfect technically,
but how’s the story? Does it live, or does it sit stiffly cold
and proper as a manikin?

Once you consider yourself a writer, and you know the rules, you
are entitled to write your own story. Errors are out, but good
writers can occasionally break the rules for effect, if it fits
the context of the story. Variety with clarity usually works. If
you need to use the word –was– use it! Like anything though -
don’t overdo. Using too many of these small, filler or
connecting words will only cause a reader to become bored.
That is bad.

The more I read and study reviews of others, the more I realize
I’ve also been aping the advice of ‘experts’ in my reviews.
There are some ridiculous and damaging suggestions given to both
novice and experienced writers. The ones who know the rules can
smile and ignore the bad advice, but the novices are left
floundering.

I’ve sadly watched one particular work go from potentially good
to definitely bad by using these ‘Rules’ given as suggestions,
because the reviewer did not consider the context. The life was
taken right out of it. I’ve read plenty of How-To books while
searching for the hidden, secret mysteries of writing well. The
advice differs with each article because each writer speaks from
his own viewpoint and style. They aren’t bad especially; they
all contain good advice and learning is always a good thing.
Just hold on to your common sense and remember that advice isn’t
the same as rules that must be followed.

I’ve finally decided the Basic Rules are not mysterious. They
are learned in English class.

There are lots of theories about how to construct plots; when
and how to introduce elements like setting, description and
action. When you can and can’t do certain things. I personally
like to read stories that begin with action, so I encourage in
that direction. But, that isn’t the only way, by any
means. Listen and learn, then use your own common sense and
write it your way. Do you like it? Is it good? You will
know by the swelling sensation you feel rising from your heart
to your throat as you read the final draft. It will bring a
smile to your face. Write it your way, but write it
intelligently.

The best and most reliable teacher is good books. Read plenty
and pay attention. Find the best writers and read them. Emulate
them by writing lots of short scenes in their style. Your unique
style will be developed gradually over time.

Beginning a sentence with ‘But’ and ‘And’ is frowned upon, but
why? I know, there’s a rule to be quoted, I saw it. But if the
line makes sense and fits the context, I use them. Is the story
a flop because I began a sentence with But? I don’t think so.
Writing is not a static art. Nothing is set in stone. It’s a
lifelong learning adventure.

Doing it your way does not mean sloppy and anything goes.
Writing is more than only typing the words. If no one can
understand what is being said except the author, then he hasn’t
learned the rules yet. Long, rambling sentences with incorrect
punctuation are hard to read and the reader quickly becomes
annoyed and gives up. Incomplete sentences have their place in
dialog, but not in narration.

Learn the Basic Rules, then write your story your way. Believe
me, readers will know if you are bending the rule or just plain
don’t know it. There’s nothing wrong with inventing new words
either, as long as the reader can guess exactly what is meant.
Let’em is not the same as letem. Errors are errors, they are not
style.

Don’t forget there are also young, novice readers who haven’t
had the life experience to ‘get’ everything they read. It’s not
their fault nor is it the writers. Consider the audience. Take
all advice with a grain of salt and keep the dictionary handy.
Learn the basics of spelling, punctuation and grammar, then
study them again. Write your story your way.

Step one: Learn the basic rules of English,

Step two: Then you may break them.

Step three: You can’t skip the first step - it just ain’t gonna
work.

I know, I’m preaching to the choir with this column, but I hope
a few novices are paying attention.

7 Important Elements of Any Article - Miss Just 1 Element and Your Article is Doomed

March 31st, 2008

These 7 Important Elements are your Blueprint to Article Writing Success. By Applying these 7 Key Elements anyone will be able to craft Articles for Re-Distribution on The Internet.

1 - The Title

The Title can make or break your article. A good friend of mine always says if I make a mistake and my wife isn’t here am I still wrong? You can write the Best Article in the world but if it doesn’t get read then what difference does it make. Often Potential Publishers or readers will only see your Article Title. If your Title doesn’t arouse their curiosity then your article won’t be read. Titles Like:

  • 7 Key Elements…

  • Duplicate these 10 Steps…

  • The Complete Beginners Guide to…

The Best way to learn to craft good titles is to read as many titles as you can. Scan the Article Directories see what grabs you. Go to the Supermarket and look over those Gossip Papers. Many an Expert Copy Writer told me those are the best places to learn about Titles and Headlines.

2 - The Abstract

The Abstract may be as Important and in Some Cases More Important then the Title, Many Article Directories want a Short Abstract about your Article. They will display this right under your title in their Listing. Wouldn’t it be a Crime to grab them with an Amazing Title only to loose them with a Terrible Abstract. Think of your abstract as an Extension of your Title or a Sub Title. The best Abstract will build suspense and peak curiosity making the reader wanting to know more.

3 - The Opening Paragraph

With many Article Directories going to RSS Feeds frequently only your Title and part of your opening paragraph is all that is displayed on a web page. Frequently my abstract and opening paragraph are the Same. Usually they differ only slightly

4 - Tease them with the Meat

Also known as the Article Body. This is where you get a chance to shine and show what you know. Be Sure and Dazzle them with your Brilliance and stay away from the Bull. You may want to tell them just enough so that they feel the learned something but still not enough so they feel compelled to click the link in your resource box.

5 - The Closing Paragraph

Leave the Reader feeling good, Sum up your article maybe make a final key point. Direct them to your Resource box if they want further information. Maybe even thank them for getting this far.

6 - The Resource Box

The Resource Box is the Big Payoff. The Resource Box is the reason you wrote this Article. A Resource Box should contain

  • Your Name

  • Your Contact Information (Phone and / or E-Mail)

  • An fact telling them why You are an Expert

  • A Link to Your Websites

  • A link to Your Blog (optional)

  • A Link Related to the Article (Optional)

  • Your CopyRight

  • A Statement allowing them to reprint your Article (Optional)

7 - Submission

You need to get your article re-published and Read. One of the best ways to do this is to submit it to article Directories. Here is a List of over 70 Article Directories. http://www.trafficninja.com/article-submit.html

Follow these 7 Simple tips and you too can be on your way to reaping the rewards of article writing.

EzineArticles Expert Author Mike Makler

About The Author:
Mike Makler has been Marketing Online Since 2001 When he Built
an Organization of over 100,000 Members

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